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Easter morning is supposed to be a sugar-coated slam dunk…until you realize the Easter Bunny might be playing favorites. Turns out, Peeps are not guaranteed. Not even close. Here’s how the great Peeps divide shakes out across America:

  1. The average Easter basket only has about a 20% chance of containing Peeps. That means 4 out of 5 baskets are Peep-free zones…a stat that probably delights dentists and divides households.
  2. If you’re in West Virginia, congratulations, you’ve hit the marshmallow jackpot. There’s a 35% chance your basket is loaded with those neon sugar critters.
  3. Pennsylvania comes in second, followed by a random road trip of Peeps love: Wyoming, Wisconsin, Ohio, Alaska, Indiana, New Mexico, South Dakota, and New Hampshire. Basically, the Bunny zigzags like he’s dodging traffic on I-45.
  4. Meanwhile, kids in Arkansas and Montana are living the Peeps drought life at just 12.6%. Barely a whisper of marshmallow in sight.
  5. And then there’s the anti-Peeps coalition: Hawaii, California, Oregon, Georgia, Florida, Washington, New York, and Virginia. Big states, big opinions…apparently anti-squishy.

For those who consider Peeps more punishment than prize, don’t worry:

  1. Reese’s Peanut Butter Eggs dominate with a 65% appearance rate.
  2. Chocolate rules the holiday like a heavyweight champ: Cadbury Mini Eggs, Hershey’s Milk Chocolate, and Cadbury Creme Eggs round out the top tier.
  3. Even Sour Patch Kids crash the party before Peeps sneak in at the bottom.

So yeah, the Easter Bunny delivers, but like Forrest Gump’s Momma says, “you never know what you’re gonna get”.

Doug O’Brien